Who we are

Founded on a simple mission—to bring world-class performance management to every dealership—Madison Automotive Consulting was created to democratize the expertise once reserved for billion-dollar groups. After leading marketing, digital traffic and operational strategy for 25+ stores, we saw too many dealers forced to choose between their OEM’s recommended agency or cobbling together half-baked solutions. Most dealerships don’t have the internal teams to handle admin, data analysis, marketing, third-party/vendor management, ad design, dealership-resource creation, internet-team training, and more. You should be focused on selling more cars and making more money—period. Everything else should fall under us.

Why we exist

Dealerships deserve transparency and expertise without having to juggle multiple agencies or embellishing third party reps and / or vendors.
We act as an extension of your team, shouldering the administrative and strategic load so you can focus on closing deals and increasing profit.

Our Values at Madison Automotive Consulting

At Madison Automotive Consulting, we lead with Transparency, Honesty, Empathy, Work Ethic, Pride, and Grit. Not because it sounds good, but because this industry desperately needs it.

Transparency

Honesty

Empathy

Work Ethic

Pride

Grit

We’ve watched too many vendors take advantage of dealers with smoke-and-mirror solutions, overpromising and underdelivering while hiding behind dashboards and jargon. We’re here to flip the script.

Our goal is twofold:

Hold vendors accountable and give dealers real clarity on what’s working — and what’s not.
Prove to the world that the era of the “scummy car dealer” is over.

We come from the dealership world ourselves, and we carry that pride. We fight for the underdog store that deserves the same tools, insights, and respect as the big groups — and we never forget who we’re working for.

This isn’t just consulting. This is a mission.

Team Expertise

Our Contractors

Built on Madison’s years at Tesla and a Top-100 dealer group, we design live, user-friendly dashboards and guide monthly performance reviews.

Performance Management

Experienced Internet Manager at a leading dealer group, training in-house BDC and DRC teams on best practices—from lead tracking to customer-first follow-up.

Internet Team Development

Paid Media & Digital Ads

Four years running targeted campaigns exclusively for dealerships—Ford, Lincoln, Stellantis and beyond—optimizing spend for real ROI.

Graphic Design

A graduate from a top U.S. design school, major experience with Fortune 500 companies, crafting co-op-compliant ads and digital assets that drive conversions.

About Us